Category: Digital Marketing

The Ultimate Guide to Measuring Audience Engagement
Research says that it takes 6-8 touches with your brand to generate a sales lead. So, what does this exactly mean? Just because you are increasing website visibility in the SERPs and driving website traffic doesn’t mean you will boost...

Ways to Increase Your Customer Base in 2021
In the era of traditional marketing, businesses could only influence customers who visited their brick-and-mortar stores. The evolution of online shopping and digital marketing has changed the way brands communicate with customers. With a strategically planned digital marketing strategy, you...