Tag: serps
5 Local SEO Strategies to Help Grow your Business
Are you aware that over 46% of searches that are carried out on Google are local? As a business person, you are probably already very conversant with Search Engine Optimization (SEO). Unfortunately, not many people ever bother to focus on...
The Ultimate Guide to Measuring Audience Engagement
Research says that it takes 6-8 touches with your brand to generate a sales lead. So, what does this exactly mean? Just because you are increasing website visibility in the SERPs and driving website traffic doesn’t mean you will boost...
How to Determine Search Intent Using Google SERPs
An ever-present dilemma in the digital marketing world is how a business can access potential customers that are ready and willing to convert. Every digital marketer knows that this is the key to job security – unlocking that magic formula...