Cloud computing has been making waves for quite some time now, due to its massive advantages. This trend didn’t bypass the world of eCommerce either, so there has been a definite shift from traditional hosting toward cloud hosting. For that reason, it comes as no surprise that there exists a variety of cloud hosting service offers. One of the most popular solutions is Amazon Web Services (AWS) cloud hosting. Here are the reasons why AWS has become a leader in the market and how it can help eCommerce businesses grow.
The ability to handle high traffic
Since eCommerce businesses rely on their website to get customers and carry out the sale, the speed at which their site and pages load is vital. A slow website can deter potential clients, thus compromising the success of your eCommerce business. The main culprit for website crashes and slow page loads is usually traffic congestion. For a growing business, this is unavoidable, as a greater number of customers equals more traffic. This is where AWS cloud hosting comes in handy, due to its scalability. Scalability refers to the ability to scale up or down. Therefore, in times of high demand, you can scale up, that is, add more resources to the existing server, subsequently boosting the speed of your website. When traffic settles down, you can always remove those resources. This means that you wouldn’t have to worry about your site crashing or loading at snail speed, and having your business suffer in turn.
One of the advantages of AWS cloud hosting services is their user-friendliness, as the application hosting the platform can be easily accessed by means of the AWS Management Console or application programming interfaces (APIs). This form of cloud hosting can be time-efficient, due to it being a breeze to navigate, which means there is no long learning curve to get through before you can operate it successfully. You may also opt for managed AWS cloud services, which would enable you to take your time-saving even further. What makes this possible is the fact that the service provider takes care of matters such as security and hardware and software maintenance. Apart from this handy perk, there are multiple other benefits of managed cloud hosting services.
Autonomy to make choices
As a business owner, you likely like having the autonomy to make decisions regarding the ways you run your business. When it comes to website hosting, you may not always have the ability to make your own choices. However, AWS cloud hosting offers flexibility, allowing you to pick out desired features. You get to choose the programming language, operating system, database, web application platform, and more. Not only that but you can install or update any software packages using the AWS Systems Manager console. Hence, this web hosting option can cater to a variety of eCommerce business owners, with different needs and wishes, as it’s highly customizable.
Cost cuts due to affordable price
In order to ensure your costs don’t surpass your income, apart from mastering techniques to boost the eCommerce conversion rate, you should be mindful of your expenses. Keeping unavoidable business investment costs to a minimum is the key to running any successful business. Your choice of the type of web hosting service will determine your cost-efficiency by a great deal. A huge benefit of AWS cloud hosting lies in the fact that there are no binding contracts and you pay strictly according to your usage. You get a contract-free service and you can choose whether you want to be billed by the hour or pay a fixed monthly price. Not only that but AWS offers short-term free trials, a 12-month free tier, and an always-free tier. Thus, you have plenty of options to test out the functionalities of AWS before deciding whether to invest, and the always-free tier can significantly lower your cost, in case you’re eligible for it. Therefore, you receive high-quality services while simultaneously saving money.
Since in the world of eCommerce, instead of a physical store, there is a virtual one, it needs to be hosted somewhere on the web. The selection of the right web hosting service is crucial, as the entire business depends on it. As you can see, AWS cloud hosting can be a viable choice for those looking for an affordable and stable option.